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FAQs

Course Selection

What training delivery options are available for Eliquo courses?

Eliquo offers traditional in-class training and live web-based training. Our 5 classrooms located in downtown Ottawa are suitable for class sizes of up to 15 participants. Many of our students prefer to take advantage of our live web-based training and attend the course remotely.

Can I arrange a private training session?

Yes. Eliquo offers private training sessions for individuals or groups. There are many ways private training can benefit you:

  • You may wish to spend less money and stretch your training budget
  • You may have a specific learning objective and require specialized training
  • You may need training to fit into your busy schedule

Our clients are often surprised at the affordability of private training. For some groups, it is even more cost effective than a public course.

Classes are scheduled according to your pace and availability – we will work together to choose a course date that fits your schedule.

Private training courses can be tailored or customized to meet your specific needs and experience.

How do I search for a course?

All of our courses can be found on our Training page.

On any page on our website, just enter a word or phrase in the Search field best matches the course or training you are looking for.

You can also use our Search page if you need to be more specific and narrow down your search results.

Where do I find a course schedule?

Once you locate your desired course by browsing our Training page or using the Search function, just choose the course title to view the course page. Here you will find the available course dates for in-class and web-based training offered on our public calendar, as well as the course description, duration, cost, any prerequisite course titles, and some related courses that may fit into your long-term training goals.

Is my course guaranteed to run?

Many of our courses are Guaranteed to Run. This means the course will run as scheduled even if we don’t meet our minimum enrolment requirements. See the full list of our Guaranteed to Run courses.

For more information, please read our Guaranteed to Run Registration Policy on our Terms and Conditions page.

Do I need to attend the prerequisite courses?

Not all of our courses require prerequisite training or experience. If a prerequisite course is indicated, we recommend that you read the course outline of the prerequisite course to ensure you have previous training on the listed topics, or you have the equivalent experience defined by the listed topics.

We are happy to speak with you directly to help you decide whether there is a need to attend the prerequisite training. Please phone 888-484-2933 ext. 207 to speak to a representative.

Attending a Course in Eliquo’s Office

Do I need to bring my own laptop to an in-class training session?

No. It is not required that you bring your laptop to the classroom. All classroom participants will be provided a workstation throughout the duration of the course. All relevant software has already been installed and configured, and course lesson files have been loaded.

You may bring a storage device to save your working files or course notes.

What materials are used in class?

Most of Eliquo’s design and digital marketing training materials have been produced by our instruction staff. The reason we build our own material is simple and 2-fold: good training material for our type of courses doesn’t exist; and we want our material to work with our proprietary course outlines.

Attending a Live Web-Based Course

What is web-based training?

Web-based training is an effective course delivery model that allows participants to attend the course from a location of their choice, such as a boardroom, their desk at work, from home or anywhere they have a reliable internet connection. Participants can see the instructor as well as the instructor's computer screen and white board to follow along with a live course occurring in one of our classrooms in real time.

Eliquo's web-based courses are not webinars. They are live, online courses where participants always have two-way interaction with the instructor.

How do I connect to a web-based training session?

Prior to the web-based training session start date participants will receive a handbook on how to setup their computer and display environment, and instructions on how to:

  • Download their course lesson materials
  • Use basic functions of our web-conferencing system, GoToMeeting
  • Sign-in to the course broadcast

Participants who take a web-based course experience exactly what our in-class clients experience - a course delivered by a Certified Instructor in a professional training environment.

Read more information about our web-based training option.

Do I need to install any software for a web-based training session?

No. Participants may attend a web-based training session using any current web-browser (Chrome, Firefox, Microsoft Edge, etc.) already installed on your desktop or laptop computer. When joining the session participants may choose to download a small plug-in that allows for a more integrated experience, but this is not required.

Please ensure you have installed the software relevant to the course you are attending. For example, if you are attending a web-based Adobe Photoshop course, you must have the latest version of Adobe Photoshop installed and operational on your desktop or laptop computer. You may use your own copy or a trial version. Trials are available from the manufacturers’ web sites.

What materials are used in class?

Most of Eliquo’s design and digital marketing training materials have been produced by our instruction staff. The reason we build our own material is simple and 2-fold: good training material for our type of courses doesn’t exist; and we want our material to work with our proprietary course outlines.

Course Satisfaction & Guarantee

How can I be sure the training will help my employees?

The best way to be sure your employees are taking the best training for their needs is to call us. We will discuss your requirements and recommend one or more courses that feel will best suit the needs of your employees.

How do you measure attendee satisfaction?

What our clients and class participants say about their experience is what really matters to Eliquo. Client feedback is so important for us to receive in order to continually improve course content and delivery. All class participants are provided with an evaluation form to complete at the end of their course.

How often do you update your course content to ensure relevancy?

Eliquo’s full-time instruction staff are continuously evaluating our course materials against current design and digital marketing production techniques and trends. If we find there are relevant changes that need to be incorporated into our courses, they are revised to meet the evolving industry demands.

Do you keep your instructional methodologies current?

Eliquo instructors are experienced in delivering the highest quality training, regardless of the delivery model employed. We provide interactive online classes, engaging class sessions, and focused individual training, depending on the demand. Adult learning principles are always employed.

We stay up to date with current trends and demands in the corporate training industry alongside to listening to our clients’ feedback and requests. We evaluate the environment and make changes for the betterment of our classroom delivery as it fits with our clients and their learning objectives.

What are your instructors’ qualifications and how are they evaluated?

All of Eliquo’s instructors must have some minimum qualifications before being considered to teach here. First, they must have at least 5 years of experience as a production artist in a domain or two (ex. Web coding & accessibility); second, they must have at least 2 years of teaching experience before teaching here; third, they need to have or soon acquire available proficiency certifications. The industry experience is critical as we do not follow step by step guides to teach our courses. Most knowledge comes from experience and the instructors’ abilities to impart that knowledge on their participants becomes an art form.

Once on board at Eliquo, our instructors maintain an ongoing portfolio of portion and consulting work to maintain their knowledge and experience within the particular domains that they teach.

Can you guarantee satisfaction?

No and no training provider can guarantee satisfaction. Raise an eyebrow if they do.

What Eliquo does guarantee is that when our clients engage with us in advance of course selection to ensure that the correct course is being attended, we very, very rarely miss the mark on the selection process.

Second measure to ensure the participant is in the right class is that our instructors review the course outline before they begin teaching. This presents an opportunity to each participant to notify their instructor that the content to be covered does not meet their needs.

Lastly, at the end of each class, Eliquo instructors review the course outline again as a means to check off the items that they covered in class to demonstrate that the entire outline was covered.

After their class, if for some reason the participant is still unsatisfied, we will gladly place them in another course or provide a refund. Having said that, this never happens because of the earlier measures that we have in place.

Training & Course Support

Can I ask for help after completing my course?

Yes. Once you have completed a course you will have access to Eliquo’s Student Support Centre. Sign in using your Student ID and choose the option to ask a question or submit a support request. Eliquo’s Support staff will respond to your request within 24-48 hours.

How can I access my course materials?

After your course has been completed, you may sign-in to Eliquo’s Student Support Centre. Once signed in, just choose Course Files to download any materials included with your completed courses.

Where can I find my course certificate?

After your course has been completed, you may sign-in to Eliquo’s Student Support Centre to download and print your Course Completion Certificate. Once signed in, just choose View my courses to find all of your certificates or print a full transcript.

Registration Management

May I cancel or postpone a course?

Yes. Any student cancellation that occurs a minimum of six (6) business days prior to a scheduled class is eligible for a full class credit or a 100% refund on the cost of the class. Due to scheduling logistics, if you cancel or re-schedule a registration within five (5) business days of the course date, payment is due in full at that time and will be held as a credit towards a re-scheduled date or a future course booking. Course credits are valid for 12 months from the date of the original class booking.

All cancellations and rescheduling requests must be sent in writing by email to registrations@eliquo.ca. Verbal communication of a cancellation will not meet our refund requirements.

What is the Student Support Centre?

Eliquo’s Student Support Centre is available to everyone that has attended a course with Eliquo Training. It is available 24/7 and allows you download your course certificates, update your contact information, and download course files. Additional options may be available depending on your support level.

What is my Student ID?

Every student is assigned a unique Student ID. Your Student ID makes it easier and quicker for you to register for additional courses and allows you access to the Student Support Centre.

Once you complete a course registration, your Student ID is noted on your course registration summary email.

If you ever forget your Student ID, simply click the I forgot my Student ID button in our Student Support Centre and follow the steps to retrieve it.

How do I change my email or contact details?

If your contact or accounts payable contact information needs to be updated, please sign in to the Student Support Centre and choose View / Edit My Profile and click the Edit My Profle button. The new details are saved once you may submit your changes.

Paying Less for Training

Does Eliquo offer group discounts?

Yes. There are several discount options available that may apply to both public and private training based on group size, number of course titles, or your particular long-term training path. Please phone 888-484-2933 ext. 207 to speak to a representative.

Does Eliquo Training offer training subscriptions?

Yes. Eliquo's Training Passport allows you to pre-purchase training days at a significant discount. Seriously – this is a crazy deal!

Eliquo’s Training Passport blends more than on-demand course videos (400+) with Eliquo’s professional live instructor-led training courses (150+) to provide our clients with an effective and comprehensive learning platform.

An Eliquo Training Passport can help you save up to 75% or more on your training budget. Contact Eliquo to get your team started. We will provide you with information on package options and answers to any other questions you may have. Call us at 888-484-2933 ext. 207 or fill out our Information Request form and we'll contact you at your convenience.

Does Eliquo Offer Free Training?

Yes. Well sort of. We host free webinars and live seminars throughout the year. We also have videos of tutorials and mini class on our YouTube channel.

To keep up to date on our free offerings, subscribe to our monthly newsletter list.

Training Centre Location and More Help

Where is Eliquo located?

Eliquo is located in the heart of downtown Ottawa.

Eliquo Training and Development Inc.
185 Somerset St. West, Suite 312
Ottawa, ON
K2P 0J2

Restaurants, hotels, and public transportation is all available within sight of the Eliquo office.

Visit our Contact page for a live map to our office and public transit, taxi services, restaurant and lunch ideas, recommended hotels, and parking information.

My question isn’t answered here. Is there someone I can speak with?

Yes. Please phone 888-484-2933 ext. 207 to speak to a representative or send your questions to info@eliquo.ca.

Technical How-To’s

How do I make an accessible PDF?

The basic needs to make a pdf accessible are as follows:

  1. Ensure your document text is actually text and not as an image. If text is represented in an image, convert it to text
  2. Add tags to create heading and document content structure
  3. Add alternate text to images to provide a description of the content within an image
  4. Set the document reading order so that a a screen reader can read the content to the user properly
  5. Set the document language so a screen reader reads the content back in the appropriate language
  6. To gain a complete understanding of how to create accessible PDFs and PDF forms, attend one of the following Eliquo courses
      Adobe Acrobat DC: Accessible PDFs with PDF/UA and WCAG 2.1 Adobe Acrobat DC: Accessible PDF Forms (AcroForms) with PDF U/A and WCAG 2.1 Adobe InDesign: Creating Accessible PDFs with WCAG 2.1 and PDF/UA Adobe LiveCycle Designer: Accessible PDF Forms with WCAG 2.1 Testing Accessible PDF Documents with WCAG 2.1 and PDF/UA Testing Accessible PDF Forms (AcroForms) with WCAG 2.1 AA and PDF/UA Testing Accessible LiveCycle Designer PDF (XFA) Forms with WCAG 2.1 AA Foxit PhantomPDF: PDF Accessibility for WCAG 2.1 and PDF/UA Foxit PhantomPDF: Accessible PDF Forms with PDF U/A and WCAG 2.1

How do you make an accessible web site?

  1. Choose a web editor or content management system that supports accessibility
  2. Use headings correctly to organize the structure of your content
  3. Use proper alt text for images
  4. Create descriptive names for links
  5. Use proper contrasting colours according to WCAG specifications
  6. Use HTML forms and add sufficient space between form segments
  7. Use tables for data. Don’t use tables for layout purposes
  8. Ensure that a keyboard can access all content and navigate the site without the assistance of a mouse or other assistive devices
  9. Use ARIA roles and landmarks (but only when necessary)
  10. Make dynamic content accessible
  11. To gain a complete understanding of how to create accessible web sites and web applications, attend one of the following Eliquo courses:
    1. WCAG 2.1: Understanding the Web Content Accessibility Guidelines
    2. Extending HTML5 Semantics and Accessibility with WAI-ARIA and Microdata
    3. WCAG Techniques for Web Content
    4. WCAG Techniques for Web Applications and Forms
    5. Testing Accessible Web Pages
    6. Testing Accessible Web Applications and Forms
    7. Testing Websites and Documents with Screen Reading Technologies (SRTs) on Desktop
    8. Testing Websites and Documents with Screen Reading Technologies (SRTs) on Mobile for iOS and Android

How do I build a digital marketing plan?

  1. First, you will need an Introduction to Social Media and Digital Marketing
  2. Secondly, you will need to learn about Building a Marketing Strategy with a Digital Centrepiece
  3. Third, you need to be clear on who your target market/audience is by Acquiring Ideal Customers Through Segmentation, Targeting and Positioning
  4. Then, by Extracting Meaning and Action from Your Marketing Analytics, you can define your business objectives
  5. You will need to learn the difference between Search Engine Optimization (SEO) and Search Engine Marketing by Crafting Your Content and Buying Your Place in the World of Search Marketing
  6. You need to learn which content tactics align best with your audience and strategies by Increasing Your Market Relevance with High Impact Content
  7. Creating Engaging Visual Marketing Content will provide you with the biggest marketing impact
  8. You will want to leverage Intelligent Email Marketing to Attract and Retain Customers
  9. You will absolutely need to start Using Social Media for High Conversions of B2B and B2C Relationships
  10. And naturally, Leveraging Mobile to Stay In Touch with Your Market will be critical for pushing your messaging out

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